VOL. 51, BOOK 1, PART А, 2013, pp. 335 – 344 Full text (Es)
Author: Veselka Nenkova
Affiliation: Paisii Hilendarski University of Plovdiv
Abstract
The use of phraseological units in newspaper articles is a clear example of intelligent linguistic creativity. Fixed expressions have the ability to adapt to the contexts in which they are included in various ways. By means of discussing a variety of examples we are going to demonstrate the effectiveness and the potential of the phraseological units that are being modified in order to serve different communicative purposes.
Key words: phraseology, phraseological units, creativity, journalistic language
